As part of me and my groups analysis I will be looking at the video “ rolling in the deep” by the English artist Adele, she is known for writing songs to do with her past life and bad relationships. This song furthermore stresses the fact that she is forever depressed. And it falls into the narrative category because the story line is a portrait of a phase that has been through in her life and she is telling the story to the world.
The song would fall under the genres of either soul, blues or pop because it starts off slow paced and then the tempo speeds up to a dance speed towards then end of the song. She is known for her music to fall into the blues category because that is her specialty
The camera use in this video tells a lot because it allows the audience to understand what the artist ”Adele” is actually feeling and sort of puts the audience in her shoes. Long shots are used in this video to symbolize a form of loneliness and emptiness she is feeling, this in comparison to the song works because in the song she is singing about being left by her boyfriend meaning she is lonely, her also being in a big room all by her self sat in the middle of the room also symbolizes vulnerability and loneliness.
There was a range of different shots in this video from panning shots to tracking and also sweep shots across the glass cups. These shots can be found where the camera is sweeping over the glasses. And also were she is sat in the room all by herself to exaggerate her loneliness as the camera pans around the room.
The costume use in this video is one color dominated really, she is wearing a black dress throughout the video to symbolize sadness and mourning because she is heartbroken from the previous relationship. This has caused her mentality and the way she sees males to change because now she is in “ recovery mode “. Also we see a pile of shattered plates on the floor this may have been used to personify as her heart being broken and the plates being glass may have been used to symbolize that she is fragile and could easily be heartbroken has she has just been, there were quite a number of broken plates on the floor and I think this is to tell the audience that she has been heartbroken a lot of times has the plates crash on top of each other violently.
She is sat in a big house all by herself and it looks like she is jus about to move in with her boyfriend but is now having second doubts because of the failed relationship and the house looks like it is still unfinished/ under construction, this could be also mean that her life at the moment is under construction.
The lighting in this video also is in comparison with the general dominant color in the video which is black there is a black room with white lighting in it to once again signify emptiness and mourning. There is a big bright whit light on the wall in the video, which may mean a way out from her troubles, which she is facing. Asif the light is the answer to her problems but it is only of a small scale which could mean she is far off .
The stairs of which the drummer is at is another similar shot that portraits loneliness because it makes the house look a lot void than it is. On a concluding note this video appeals to the selected audience of which it is targeted to because of the genre and what the video is telling the audience. The selected colors of the graphics and costumes in the video is based upon are very accurate because it initiates sadness because of the color black. The location also makes the singer look alone and in dispair because she is sat alone by herself in a big empty house.
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